Turkey 5, as it's called, gets all the attention. 🦃 Hundreds, maybe even thousands, of new customers visit your product detail pages for potentially the first time. 🤯 With Amazon's newly built out Sponsored Display features, VENDO has developed a unique strategy to retarget these...
A cookware brand began creating Amazon Posts content as a strategy to extend reach in order to spur sales velocity, drive impressions, increase their brand store following, and generate awareness to other products in the catalog among targeted consumers. Amazon Posts Beta is a social...
We'll go over content and design ideas to showcase the many different areas in Amazon where you can make your product look more festive to remind buyers of why your product is a great gift or stocking stuffer. 🎁 Or, even if your product isn't...
A brand within the grocery category on Walmart.com began running ads via the Pacvue advertising platform. VENDO has a partnership with Pacvue that allows us to gain more granular insights into our advertising campaigns than what is offered on Walmart’s self-service platform. ...
➡️ Optimizing item pages, generating reviews, and winning the buy box are key foundational pieces for advertising success on Walmart.com. ⭐️️ We’ll go over each of these along with understanding your category, and campaign structure in order to WIN on Walmart.com. 💪 ...
First, there’s Thanksgiving… then the notorious Black Friday, and then… the oh-so-tempting Cyber Monday! 😱 FIVE DAYS (aka “Turkey 5”) of holiday shopping that your brand can BANK on for major sales....
A dietary supplement brand needed help transitioning from Vendor Central to Seller Central. During this process, they wanted to make sure that they didn’t go out of stock as well as minimize loss in sales during this process....
On episode 65, we explored how effective Amazon editorials truly are at lifting sales. This week we’re taking it up a notch by investigating PR’s impact on driving conversions, organic ranking, and sales. 🚀💥 To jog your memory, Amazon Onsite Editorials are product-related content that gives...
On this episode, we had the pleasure of talking to Justin Chen, the Co-Founder of PickFu. As a self-service consumer research platform, PickFu streamlines users’ abilities to get feedback from hundreds of respondents on anything from product packaging, to copy, to infographics, and more. 🧠🗣...
VENDO needed to increase Content Quality Scores for a leading Walmart Perfume Brand to meet the Walmart requirement of 95%. Stores & Dotcom items had to be adjusted to meet these requirements, with a focus on store-shared items. ...