Main Event: When consumers think about Fall Prime Day Early Access Sale (now known as Prime Big Deal Days), the image that often comes to mind is one where roughly 30% of the U.S. population participates in shopping. They expect substantial price cuts, so it’s crucial to ensure that your offerings align closely with these consumer expectations to stay competitive.
Author: Noah
VENDO has scaled the monthly recurring revenue of a sports & outdoor brand from 0 to over 6 figures. This was driven by a balanced strategy leveraging TikTok Shop Affiliates and Organic Social (no ads).
Join the VENDO team as we discuss change management and long lasting strategies for success. Learn how to prioritize, simplify processes, motivate your team, and adapt effectively. Watch for practical advice and strategies to make change successful!
Discover the key steps to thriving on Walmart Marketplace in our latest VENDO Velocity Podcast episode! We cover everything from eligibility and product evaluation to the application process and onboarding essentials. Plus, get valuable insights into ratings, reviews, Walmart Fulfillment Services, and important tech integrations. This guide will help you navigate the platform and boost your success.
Ready to excel in retail with Amazon, Walmart, and TikTok Shop? 🚀 Our latest video reveals key strategies for strengthening your brand, setting your products apart, and tackling platform challenges. Get insights on leveraging analytics and staying ahead of marketplace trends!
Starting and growing an e-commerce business is an exciting journey, and choosing the right fulfillment partner can significantly impact your success. We’re diving into the benefits of utilizing Walmart Fulfillment Services (WFS) and how it can help scale your brand, allowing you to focus on expanding your business while WFS handles the intricate details of picking, packing, and shipping your products.
VENDO wanted to capitalize on the ongoing growth of one of the top oral care brands on Amazon and so implemented a performance-based PR strategy for their Prime Day campaign. In previous years, the brand turned to on-Amazon activations by utilizing coupons for their lead in strategy for Prime Day. However, they wanted to drive additional traffic/sales externally to generate more ranking juice.
A supplements brand had an Amazon product launch they wanted to promote via off-Amazon email marketing to ~100,000 people to lean into the honeymoon period (the first ~30-90 days) and help boost ranking quickly.
We earned $100,000 back from Amazon in
addition to our standard revenue.
Amazon is estimated to have more than 2.5 million third-party sellers on their platform. Without active enforcement, it’s easy for Amazon to become cluttered with low quality duplicate listings, copyright, trademark infringement and counterfeiters, which can significantly dilute the quality of any brand.