Case
Studies
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$7.64 ROAS at Walmart with VENDO’s Ibotta Strategy
VENDO wanted to increase awareness, traffic, and sales in-store at Walmart as well as on Walmart.com for an adult health & wellness brand. To do this, we determined that running an Ibotta rewards campaign would be one of the most effective and efficient ways, especially due to Ibotta’s tight-knit partnership with Walmart.com.
75% Boost in Ad Efficiency due to VENDO’s Segmentation Strategy
A brand in the sports nutrition category came to VENDO with the task of improving ad efficiency across the board without hurting top-line sales. VENDO immediately identified key areas we wanted to push and used segmentation as the main strategy to achieve our goal.
+288% Walmart.com Sales via VENDO’s Brand Shop Optimizations
A leading electronics brand sought to elevate its presence at Walmart and increase attributed sales to the brand shop. VENDO identified a strategic opportunity to amplify brand shop awareness, fully utilize available brand shop modules and achieve substantial growth for the brand on Walmart.
BFCM 2023: 301% Sales Surge Drives 731% YoY Growth
When consumers think about Black Friday and Cyber Monday, they envision an event where over 75% of the U.S. population engages in shopping. With high expectations for substantial discounts, it becomes imperative to align your product offerings closely with these consumer expectations to maintain competitiveness during these shopping events.
77% Increase in Brand Search Volume via Amazon Streaming TV Ads Strategy
An oral care brand wanted to increase awareness and influence customer consideration for their teeth whitening product among relevant audiences.
$1M+ in Amazon Affiliate Sales within 3 Months via VENDO Campaign
Main Event: When consumers think about Fall Prime Day Early Access Sale (now known as Prime Big Deal Days), the image that often comes to mind is one where roughly 30% of the U.S. population participates in shopping. They expect substantial price cuts, so it’s crucial to ensure that your offerings align closely with these consumer expectations to stay competitive.
Prime Big Deal Days ‘23: Sales +315%(Immediate) & +71%(Baseline)
Main Event: When consumers think about Fall Prime Day Early Access Sale (now known as Prime Big Deal Days), the image that often comes to mind is one where roughly 30% of the U.S. population participates in shopping. They expect substantial price cuts, so it’s crucial to ensure that your offerings align closely with these consumer expectations to stay competitive.
VENDO Drives 6 figure MRR in 3 months on TikTok Shop
VENDO has scaled the monthly recurring revenue of a sports & outdoor brand from 0 to over 6 figures. This was driven by a balanced strategy leveraging TikTok Shop Affiliates and Organic Social (no ads).
Accelerating Growth: TV Brand Skyrockets with VENDO PPC, Listing Optimization, & Marketing
VENDO wanted to capitalize on the ongoing growth of one of the top oral care brands on Amazon and so implemented a performance-based PR strategy for their Prime Day campaign. In previous years, the brand turned to on-Amazon activations by utilizing coupons for their lead in strategy for Prime Day. However, they wanted to drive additional traffic/sales externally to generate more ranking juice.
Amazon Email Marketing Magic: Amazon Launch Rockets Product to Top 300 Best Seller Ranking (BSR)
A supplements brand had an Amazon product launch they wanted to promote via off-Amazon email marketing to ~100,000 people to lean into the honeymoon period (the first ~30-90 days) and help boost ranking quickly.
Utilizing PR to Drive Organic Growth for Prime Day
VENDO wanted to capitalize on the ongoing growth of one of the top oral care brands on Amazon and so implemented a performance-based PR strategy for their Prime Day campaign. In previous years, the brand turned to on-Amazon activations by utilizing coupons for their lead in strategy for Prime Day. However, they wanted to drive additional traffic/sales externally to generate more ranking juice.
VENDO UGC Outperforms Branded Creative by 2X ROAS and CTR
A brand in the health and personal care space were not seeing the performance they wanted from their branded glossy creative on Amazon. VENDO’s UGC lead and the Amazon advertising department worked together to create and test a variety of content styles based on key messaging and the product’s unique selling points.
VENDO UGC Beats Industry Average CTR by 2X and CVR by 8X
A brand in the home and entertainment industry was experiencing creative fatigue and sales were declining for PPC advertising. VENDO leveraged its in-house UGC program to create and test a variety of content styles based on trends while incorporating the brand’s key messaging.
VENDO Drives 5x Return via Amazon Affiliate Marketing
A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
Brand Tailored Promotions Drove Repeat Purchase Growth by 6%
A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
Summer Prime Day ‘23: SALES +285% (IMMEDIATE) & +10% (BASELINE)
This is the perception that comes to mind for consumers when they contemplate Prime Day, with approximately 30% of the U.S. population engaging in purchases. Significant price reductions are anticipated, so to maintain competitiveness, it is essential to align with consumer expectations to the greatest extent possible.
Tripled Market Share for Vendor Central Category Leader
A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
Subscribe Save Coupons Boost Growth Rate 243%
A brand in the supplement category wanted to increase their repeat customer rate and drive more recurring orders. VENDO proposed implementing Subscribe & Save (SnS) Coupons.
Boosting brand visibility and e-commerce sales on walmart.com
A brand in the Performance Nutrition category, was struggling to build a growth minded Walmart.com business. By partnering with VENDO, they were able to see a 14% YoY increase while taking foundational steps in improving Content Quality Scores, Share of Voice, and their Ship to Home business, as detailed below.
Subscribe & Save Strategy Drives Sales +99%
A brand in the personal care category was focused on acquiring new-to-brand (NTB) customers as well as increasing their repeat customer rate. VENDO proposed implementing Subscribe ‘N Save (SnS).