A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
Category: Case Studies
A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
This is the perception that comes to mind for consumers when they contemplate Prime Day, with approximately 30% of the U.S. population engaging in purchases. Significant price reductions are anticipated, so to maintain competitiveness, it is essential to align with consumer expectations to the greatest extent possible.
A brand in the home decor category was ranked at the top of multiple sub-categories with $0 in ad spend and was hesitant to spend on advertising or promotional campaigns as they already dominated the category.
A brand in the supplement category wanted to increase their repeat customer rate and drive more recurring orders. VENDO proposed implementing Subscribe & Save (SnS) Coupons.
A brand in the Performance Nutrition category, was struggling to build a growth minded Walmart.com business. By partnering with VENDO, they were able to see a 14% YoY increase while taking foundational steps in improving Content Quality Scores, Share of Voice, and their Ship to Home business, as detailed below.
A brand in the personal care category was focused on acquiring new-to-brand (NTB) customers as well as increasing their repeat customer rate. VENDO proposed implementing Subscribe ‘N Save (SnS).
Several brands in the supplement category were focused on acquiring New-To-Brand (NTB) customers and increasing their brand exposure. VENDO proposed a coupon strategy to help with this.
A beauty and hair care brand that wanted to take ownership of their Amazon business from a previous distribution partnership turned to VENDO to help manage their own Amazon account. As a result, VENDO was able to give the company control over their Amazon inventory, resulting in better scalability and higher conversion rates on Amazon, even for previously lower-selling product lines.
A brand in the skincare category was having high returns/refunds on their hero item, a cleaning device. Many customers that had troubleshooting issues automatically were refunded or placed a return. To lower the return/refund rate, we develop an improved customer experience flow leveraging a 3rd-party program.