a PLTFRM Company
Jan 14, 2025
Driving Instacart Sales in 2025 - VENDO Velocity Podcast Ep. 165
In this episode, the VENDO team dives into Instacart’s evolving landscape in 2025. We’ll explore unique strategies, ad impact, and platform features to drive sales and engagement. From behavior targeting to reporting insights, tune in for key strategies to maximize success on Instacart!
- Jordan Davis, Retail Media Advertising Manager, VENDO
- Gefen Laredo, Senior Vice President Advertising, VENDO
- Instacart in 2025 (1:35)
- Differences Between Instacart and Marketplaces (5:01)
- Instacart is Retail Agnostic (6:35)
- Customization Based Off Of Customer Behavior (8:45)
- Behavior Targeting (10:14)
- Category Sharing & Ease of Use (10:50)
- Reporting Process (12:10)
- Working with the Instacart Team (13:36)
- Instacart’s Carrot Network (16:10)