Our
Services
VENDO is an extension of your team, laser-focused on driving strategic and sustainable growth through our holistic approach to building brands across the digital ecommerce system.
We are laser-focused on accelerating profitable growth through our holistic, end-to-end approach to building brands on digital marketplaces.
Our
Services
Media Planning + Buying
Our best-in-class media buying ethos was built on Amazon Ads. We continue to drive YoY performance gains across our entire portfolio, incorporating our self-serve DSP seat, integrating Paid Search + Social, and driving awareness through Connected TV to extend and expand the funnel. Amazon is still a powerhouse, and we have the tools to unlock it.
Marketing Strategy
The digital marketing world is our oyster, and we are passionate about staying ahead of the curve to help our brand partners win. Influencers, Affiliates, PR, Live Streaming, Email, SMS, Experiential, Social Media, Review Generation, Event Calendars & Campaigns, Strategic Deal Planning, CLTV, AOV, & CTR impactors, Subscribe ‘N Save Acceleration, Direct Mail, User Generated Content (UGC), and more! We have developed countless strategies (both on- and off-platform) over the years that are focused on maximizing the benefits Amazon has to offer – yet flipping the power dynamic – all while continuously driving sustainable growth.
Content Creation
Our team will maximize every inch of real estate on your product display page with beautifully optimized SEO content, including descriptions and titles, main image product photos, infographics, videos, A+ premium, brand stores, and more. Above all we’ll make sure your brand and your story are highlighted throughout to set you apart from the rest to convert shoppers and gain repeat customers.
Brand Protection + Channel Control
Lost Buy box, Trademark Infringement, Copyright Issues, Patient Disputes, Counterfeit Products, Rouge listings- The competitive nature of Amazon’s marketplace can result in lost buy boxes and counterfeit products. We safeguard your brand by continuously monitoring the shopping experience by addressing unauthorized sellers through Amazon’s Brand Registry. Our proactive approach ensures your product listings remain accurate and your brand reputation stays intact.
Customer Service + Ratings and Reviews
Positive reviews are critical to the success of your ecommerce initiatives. We help you get product into the hands of consumers who can generate reviews, while also responding to and managing any negative reviews. We ensure positive customer feedback so that browsers convert into buyers.
Inventory Management + Demand Planning
Keeping just the right amount of product in stock is fundamental to long term growth, but navigating Amazon and Walmart’s inventory fulfillment requirements can be overwhelming even for the most experienced logistics manager. Our expert inventory management & logistics team will provide you with the support you need with forecasting and creating shipments to transport product to warehouse centers via e-commerce fulfillment technology systems. Not only will we help you avoid stock outs or long-term storage fees due to over-ordering, but we’ll make sure you are prepared for increased demand during the holidays.
ACCOUNT HEALTH
We are committed to maintaining and enhancing the overall performance and compliance of your Amazon seller account. Our team diligently monitors key metrics such as order defect rates, policy compliance, and customer feedback to ensure your account remains in good standing. We proactively address any issues that may affect seller performance, manage violations, and submit appeals to resolve them.
DATA ANALYTICS DASHBOARD
Vendo Velocity is a data analytics platform built to scale your Amazon business to bring you the unique insights and comprehensive management capabilities you are missing.
CHANNEL + ASSORTMENT STRATEGY
Developing your Walmart omni-channel strategy can be confusing. We help you navigate the online piece by providing insights and weighing the pros and cons of 1P vs. 3P. We assist with channel decisions and assortment selection within each channel.
ITEM + SITE OPTIMIZATION
To win on Walmart.com, you need engaging and authentic content that is thoughtfully optimized for the search algorithm. We maximize every opportunity on site to highlight your brand, whether that be on product pages with beautiful imagery and informative descriptions and titles or in brand shops with curated assortments and educational videos.
ACCOUNT HEALTH
The open marketplace can lead to a confusing search experience, lost buy boxes, and negative reviews. We work to protect your brand by constantly auditing the shopping experience, employing customer service tactics, and troubleshooting rogue sellers with fake UPCs and products in the Walmart Brand Portal.
SUPPLY CHAIN
Product availability and on-time shipping are crucial in gaining your customers’ trust. We ensure item logistics are set up properly, provide forecasting and ordering support, and monitor inventory levels to avoid stock outs or over-ordering.
ADVERTISING
With over a million products on site, you must show up at key points in a customer’s shopping journey. As official partners of Walmart Connect and The TradeDesk, we efficiently target your customers through data-driven ad campaigns that require hands-to-keyboard management and ongoing keyword trend scraping.
MARKETING
Drive traffic to the digital and physical shelf through Item Rollbacks, coupons, rewards, rebates, Influencer & Affiliate Programs, Direct Mail, Event Calendars & Campaigns, Subscription Acceleration, Off-Walmart Email & SMS Marketing, User-Generated Content (UGC), and more. We have developed countless strategies that are focused on maximizing the benefits Walmart has to offer – yet flipping the power dynamic – all while continuously driving sustainable growth.
REPORTING + DATA ANALYTICS
We crunch numbers week over week to give you digestible reporting on all business functions that enable us to make decisions that drive conversion.
TIKTOK SHOP PARTNERSHIP
As an approved TikTok Shop Partner, we’ll help you tap into an audience of 1 billion active monthly users with a predominantly Gen Z user base that’s ready to purchase through an extensive and influential creator network.
OPTIMIZED SHOPPING EXPERIENCE
We’ll expertly create your brand’s unique TIKTOK shopping experience so customers can shop directly by tapping pinned products or browsing the shopping basket icon, through shoppable videos, directly from a brand or creator account within the app, or the shop tab where users find your product assortment, shoppable content, and promotional campaigns all in one place.
MEDIA BUYING
Maximize your brand’s visibility on TikTok with our strategic media buying services. We create engaging, targeted ad campaigns that leverage TikTok’s unique algorithm and user behavior, ensuring your products reach the right audience. We also leverage spark ads from creator shoppable videos to boost top-performing creator posts. Trust us to increase your brand awareness in the fast-paced world of TikTok.
AFFILIATE ENGAGEMENT
We’ll scale creator outreach to thousands of relevant creators daily to expand your audience significantly.
MAXIMIZE YOUR REACH
Optimize shop pages and detail pages to drive conversions, build efficient ad campaigns to improve customer acquisition cost, and connect with top TikTok affiliates.
SEAMLESS MANAGEMENT
VENDO will handle everything from store setup to management seamlessly. Let’s get started!
MEDIA BUYING
VENDO is an agency partner with both Roundel and Criteo, and we’ve driven hundreds of thousands in savings and performance increases for brands that we’ve switched over from Roundel managed service. We are in your account each and every day, optimizing and scaling, ensuring maximum visibility for your products.
CONTENT CREATION
To stand out on Target.com, engaging and authentic content is essential. Our team will enhance your product pages with optimized content, including detailed descriptions and high-quality product images, infographics, and videos. By highlighting your brand’s story and unique selling points, we ensure your listings attract and convert shoppers, fostering customer loyalty.
SHOPIFY CONNECTION
Integrate your Shopify store seamlessly with Target Plus. We streamline the connection process, ensuring your products are synchronized, inventory is updated in real-time, and orders are efficiently managed. This integration helps expand your reach and boost sales while maintaining a consistent brand presence across both platforms. Our expert team will handle everything!
Paid Search
About 50% of all product searches happen on Google. We have demonstrated success for our brands driving to Amazon, Walmart, Target, and any other marketplace with Google Ads. Where possible, we build out comprehensive attribution management to track sales and optimize effectively.
Paid Social
Meta, TikTok, Pinterest, and Reddit are all potent paid social platforms that, when efficiently managed, can drive huge gains both on and off platform. We ensure your ad presence is in sync with your brand messaging, driving a seamless consumer experience.
PROGRAMMATIC / DSP
Agency partners with our own self-serve seats on Amazon DSP, The Trade Desk, Walmart DSP, Tatari, and Basis. We have driven millions in spend and billions of impressions towards all sides of the programmatic funnel. This ranges from purchase and view retargeting (including competitors) to in-market CTV campaigns.
CONNECTED TV (CTV)
Vendo drives cutting-edge CTV campaigns, targeting the most up-to-date inventory and behavior and demographic-based audiences. Nationwide or geo-targeted campaigns, online or in-store, we drive awareness wherever people are streaming TV.
Retail Media
If it has a retail media network, we manage it. We have outperformed category benchmarks across the board with Roundel Media Studio (Target), Instacart, Criteo, CitrusAd, Kroger, and more.
Influencer & Affiliate
We not only source, vet and collaborate with specialized, high performing influencers, but we’ll also project the associated sales and media value ROI potential. Our meticulous data driven approach will ensure your marketing investment is justified.
Email & SMS Marketing
Enhance awareness, drive traffic (DPV’s), and boost sales for product launches and event-based campaigns like Prime Day and Black Friday. Our strategies target new and repeat customers to improve Customer Lifetime Value and increase BSR and organic ranking on high-value keywords.
SAMPLING, TRIAL, & DIGITAL-TO-IN-STORE PROGRAMS
Need to drive NTB acquisition at a higher rate or launch a new product with ready-to-buy customers? What about build reviews? Or perhaps you want to crack the code on how to drive digital media to in-store sales all the while having direct attribution tracking? Whatever your goals are, VENDO’s marketing team is ready to help!
PR & Editorials Program
Direct customers to your product listings through expertly crafted editorial recommendations hosted on platforms outside of marketplaces to increase visibility and drive traffic to your listings in no time.
User Generated Content (UGC)
Don’t let researching, pitching, and securing creators to create on-target user-generated content take up all of your time. Our robust network of content creators will produce impactful user-generated content for on-Amazon or on- Walmart usage, paid social & organic social, and/or your website that will keep your audiences engaged, building, and converting!
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