Curious about how the data from Prime Day can guide your future strategies? Our latest video dives into key datapoints from this year’s performance, including lead-up trends, optimal deal types, and real-time adjustments. Discover actionable insights and data-driven strategies to maximize your next big event!

Topics Covered:
– Lead Up to Prime Day (1:26)
– Comparing Prime Day Expectations (3:38)
– What Deal Type is Most Optimal to Run (6:49)
– Prime Day Badging and Reference Pricing(9:53)
– Category Breakdowns (12:12)
– Retail Comparisons (17:34)
– Customer Acquisition (20:58)
– External Traffic (24:43)

Speakers:
– Russell Hsu, Lead Data Manager, VENDO
– Delaney Del Mundo, Director of Amazon Account Strategy, VENDO