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Amazon Data Points: Desktop Vs. Mobile! – VENDO Podcast Ep. 90

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With the introduction of mobile data analytics πŸ†• πŸ†• to the Amazon marketplace sellers now have an increased potential to optimize πŸ’ͺ🏽 strategies and develop a more in-depth understanding of consumer trends and habits.

In this week’s episode of the podcast, we highlight πŸ’‘ πŸ” what separates the newly introduced mobile data points from desktop analytics, as well as unpack what this means on a broader scale for the present and future of eCommerce. πŸ“Š πŸ“ˆ

Topics Include:
– What does the addition of mobile traffic data analytics mean for brands? – 02:22
– How is this affecting our client conversations and strategies? – 07:25
– Raw Data Analysis Example – 10:22
– What are we seeing on the account management side of things? –Β 11:42
– Final advice – 15:18

– Vinny Alvarez, Director of Amazon Account Strategists, VENDO
– Delaney Nicol, Amazon Account Strategist, VENDO
– Matt Bywater, Amazon Account Strategist, VENDO
– Russell Hsu, Senior Data Analyst, VENDO





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