Pairing a Lightning Deal with an Amazon Live stream led to an increase in Sales, Units Sold, & Sessions.
- 120% Increase in Overall Sales
Running the LD alone, sales nearly doubled (99%). Paired with Amazon Live, Sales increased another 21%.
- 120% Increase in Overall Units Sold
Running the LD alone, units sold nearly doubled (94%). Paired with Amazon Live, units sold increased another 26%.
- 435% Increase in Overall Sessions
Running the LD alone, sessions more than doubled (124%). Paired with Amazon Live, sessions increased another 311%.
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