A cookware brand began creating Amazon Posts content as a strategy to extend reach in order to spur sales velocity, drive impressions, increase their brand store following, and generate awareness to other products in the catalog among targeted consumers. Amazon Posts Beta is a social...
A brand within the grocery category on Walmart.com began running ads via the Pacvue advertising platform. Vendo has a partnership with Pacvue that allows us to gain more granular insights into our advertising campaigns than what is offered on Walmart’s self-service platform. ...
A dietary supplement brand needed help transitioning from Vendor Central to Seller Central. During this process, they wanted to make sure that they didn’t go out of stock as well as minimize loss in sales during this process....
VENDO needed to increase Content Quality Scores for a leading Walmart Perfume Brand to meet the Walmart requirement of 95%. Stores & Dotcom items had to be adjusted to meet these requirements, with a focus on store-shared items. ...
An oral care brand was looking for new marketing initiatives to continue their growth of New–to-Brand customers and Subscribe and Save signups as well as increase rankings across their portfolio of products. ...
A dietary supplement brand needed help transitioning from Vendor Central to Seller Central. During this process, they wanted to make sure that they didn’t go out of stock as well as minimize loss in sales during this process....
There is no doubting the power of Black Friday/Cyber Monday (BFCM). For many brands, it is an absolutely crucial time of the year, enabling them to ride out the rest of the year in excitement. In fact, in 2019, BFCM marked the 2nd biggest day...
A nutritional supplement brand drove, and continues to drive, 100% YoY growth by aggressively advertising their most competitive product at a marginal, but not overall loss. This drove new customers at a lower barrier to entry, and exposed them to the rest of the product...
A wine accessories ecommerce retailer wanted to place their product on page 1 of Amazon for a high converting keyword in the category. A lift in organic sales would need to be generated at a consistent rate to achieve the goal....
Amazon is estimated to have more than 2.5 million third-party sellers on their platform. Without active enforcement, it’s easy for Amazon to become cluttered with low quality duplicate listings, copyright, trademark infringement and counterfeiters, which can significantly dilute the quality of any brand....