5 Rules of Success with Juliet Blake, Senior VP of Marketing at ZICO

Juliet has built her career with a focus in the food and beverage industry working with multiple successful brands from the ground up including ZICO Rising, BodyArmor, and Mamma Chia among others. She found her calling in the natural food & beverage space growing brands when she was hired by ZICO Coconut Water in 2008 as the 2nd California employee. From there, Juliet helped a multitude of emerging CPG brands as the head of marketing before deciding to launch The Branding Yard, her own marketing and consulting business for startup CPG brands in January 2020.