Videos

We’ve done plenty of videos on how to garner more customer reviews, but now it’s time to delve deeper into the “why?”.

Facebook ads are one of the most powerful external traffic sources for Amazon sellers. 🤳📱A successful Facebook Ads campaign will benefit you by way of increased sales velocity, which leads to a higher BSR, better rankings and more profit.

As we ring in a new year, it’s important that we get a refresher on what Walmart Performance Ads are. 🧠🏋️‍♀️ There have been plenty of updates to Walmart.com since our last episode on placement bidding, product sponsorships, and brand amplifiers.

Brand analytics offers great insight into how your business is doing recently and can be especially helpful for predicting the long run. We highlight 5 key points for using your data to plan ahead and optimize your strategies.

Apple has announced changes with iOS 14 that will impact how we receive and process conversion events from tools like the Facebook pixel. 📲

Your advertising strategy reinforces the legitimacy of your brand and its expansion. 🌍 We break it down between the defensive and offensive tactics. Would you rather highlight only the best your brand has to offer and allow for more organic growth?

Data from your Amazon brand store can be a GOLD MINE of insight into your performance and audience traction. 🔑✨ Media buys such as brand sponsorships lead the customer to your store, generating stats that can be EYE-OPENING. 👁⚡️

CONGRATULATIONS! 🎉 🎉 🎉 You just survived one of the most jam-packed weekends of the sales year. BUT WAIT! The grind doesn’t stop after Black Friday or Cyber Monday.

First, there’s Thanksgiving… then the notorious Black Friday, and then… the oh-so-tempting Cyber Monday! 🤯🦃 FIVE DAYS (aka “Turkey 5”) of holiday shopping that your brand can bank on for major sales.

Amazon is allowing access to EYE-OPENING data that can give owners better insight as to the brand’s reach, consumer behavior, and discovery. 👁🔑 These are all aspects of your brand that should be watched carefully and can be used to develop new strategies and campaigns. 🗒🔍♟