On this week’s episode🎙, we are focusing on an easy and effective strategy to drive awareness to multiple products in your catalog on Amazon. Targeted Cross-Promotion strategy is a great way to use your hero💪products as anchors⚓️ to support new products.
This week’s a special one folks 🦄! We had an Allstar VENDO lineup sit down to tackle some important Walmart.com strategies 🤼♀️ to help your brand succeed 💵 💸 , as well as generate more overall brand exposure on the platform. 🌟🚀🌟
With another successful Prime Day having come and gone ✅ 💸 we sat down with Michael White, the Chief Strategy Officer at SmartScout, to unpack 📦 some of our observations 🕵 about this year’s 48-hour frenzy 🤸. ️
We’d like to welcome our very special 🙌 guest Jeremy Bell to the podcast this week 👏 👏, as he sat down with VENDO’s fearless leader and Chief Executive Officer, Darren Saul 😎, to discuss Elevate Brands’ thriving business model and the future of the aggregator industry 🛸 📈.
With the recent introduction of Second Price Auctions to Walmart’s eCommerce platform, we thought it would be wise to shed some light 🔦 on the pros 👍 and cons 👎. Join two of our stellar 💥 Walmart Media Buyers Sarai and Pablo as they break down this new initiative, what has been observed since its launch 👀, and highlight the ways that it is affecting relevancy and bidding for brands within the space.
A brand is only as strong as its ability to advertise, 💪🏽 and this logic applies tenfold in the eCommerce space! Given its current rate of growth 📈, our focus at VENDO is to carefully develop strategies that help our customers drive continued traffic and offer differentiated products in a meaningful way.
On today’s episode of the podcast, we had the pleasure of hosting a very special guest 🕺. His name is Barry Turner, and he’s the founder of Lenny and Larry’s 🍪, a brand that has gained substantial traction 🏎 in the consumer-packaged goods market with the sales of their delicious Keto confections, and has been a pioneer in the industry since first launching their protein cookie in 1993.
Launching a new brand in the eCommerce space can be a delicate dance 💃 , with many crucial considerations to be made. Comprehensive due diligence and knowing where to focus your energy will ensure you maximize your potential for a smooth entrance to your chosen channel(s).
In this week’s episode of the VENDO podcast, we are very pleased to welcome Scott Allen from URL Genius. 👏 Today our special guest speaks with us about the ways in which this incredibly intuitive platform can benefit e-commerce brands with a specific focus on its applications in the Amazon marketplace. 🎯
With the introduction of mobile data analytics 🆕 🆕 to the Amazon marketplace sellers now have an increased potential to optimize 💪🏽 strategies and develop a more in-depth understanding of consumer trends and habits.
