Facebook ads are one of the most powerful external traffic sources for Amazon sellers. 🤳📱A successful Facebook Ads campaign will benefit you by way of increased sales velocity, which leads to a higher BSR, better rankings and more profit....
As we ring in a new year, it’s important that we get a refresher on what Walmart Performance Ads are. 🧠🏋️♀️ There have been plenty of updates to Walmart.com since our last episode on placement bidding, product sponsorships, and brand amplifiers....
Brand analytics offers great insight into how your business is doing recently and can be especially helpful for predicting the long run. We highlight 5 key points for using your data to plan ahead and optimize your strategies....
Amazon and Walmart do not allow you access to an essential means of marketing your brand: costumer email addresses 🤔. To really win on these marketplaces, you have to get savvy about how you obtain customer contact info so that you can begin to...
It can be tricky to garner reviews and obtain that longstanding customer loyalty. 🙌 🤝 How can I drive customer contact acquisition in order to boost reviews & sales? 🤔...
Apple has announced changes with iOS 14 that will impact how we receive and process conversion events from tools like the Facebook pixel. 📲...
Your advertising strategy reinforces the legitimacy of your brand and its expansion. 🌍 We break it down between the defensive and offensive tactics. Would you rather highlight only the best your brand has to offer and allow for more organic growth?...
Data from your Amazon brand store can be a GOLD MINE of insight into your performance and audience traction. 🔑✨ Media buys such as brand sponsorships lead the customer to your store, generating stats that can be EYE-OPENING. 👁⚡️...
CONGRATULATIONS! 🎉 🎉 🎉 You just survived one of the most jam-packed weekends of the sales year. BUT WAIT! The grind doesn’t stop after Black Friday or Cyber Monday....
First, there’s Thanksgiving… then the notorious Black Friday, and then… the oh-so-tempting Cyber Monday! 🤯🦃 FIVE DAYS (aka “Turkey 5”) of holiday shopping that your brand can bank on for major sales....